Long Lasting Waterproof Liquid Eyeliner Pen Sketch Finish Black

Long Lasting Waterproof Liquid Eyeliner Pen Sketch Finish Black

This long-lasting waterproof liquid eyeliner pen is perfect for creating a sleek and defined eye look that lasts all day. Its precise tip allows for easy application and the black color provides a bold and dramatic finish.

Key Features:
- Waterproof formula that stays put all day
- Precise tip for easy application
- Intense black color for a bold look
For those who want a long-lasting and waterproof eyeliner that can withstand any weather conditions, this product is perfect. Whether you're heading to a pool party or a hot summer day, this eyeliner will stay put.

Pros:
- Long-lasting formula
- Easy to apply
- Bold and intense color
Cons:
- May require multiple coats for a darker look
- Some users may find the tip too stiff for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matches key features desired by Indian consumers for eyeliners.	IMRB
Brand Strength	20	18	Well-established brand with high brand loyalty in India.	Brand Equity
Category Momentum	20	15	Strong growth in eyeliner category in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in India.	Retail360
Competition	10	5	Facing moderate competition from both local and international brands.	Business Today
Use-case Advantage	5	3	Unique long-lasting and waterproof formulation preferred by Indian consumers.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and feature fit, facing moderate competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—