Lomani Do It Eau De Toilette Spray For Unisex 100ml Musky

0 reviews
Smart Rank ⓘ 58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Unisex fragrance exuding a captivating musky scent for everyday wear
  • Long-lasting formula ensures freshness all day with wood and spice undertones
  • Ideal for men and women seeking a versatile, timeless, and alluring scent
  • Adds sophistication to any outfit, making a strong statement with unique notes

Market-Based Score (India)

66/100 (3.30/5)
Decent
Lomani Do It Eau De Toilette Spray offers a well-rounded option in the competitive unisex fragrance segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 44
Total / Avg 4.10★ 44
Consensus: 4.10★ from 44 total reviews
Rs.359.00 Rs.500.00
Best price from Amazon.in Amazon.in
Details

Lomani Do It Eau De Toilette Spray For Unisex 100ml Musky

Lomani Do It Eau De Toilette is a unisex fragrance that comes in a convenient 100ml spray bottle. It has a musky scent that is perfect for both men and women.

Key Features: - Unisex fragrance - Musky scent - 100ml spray bottle

For whom: This fragrance is perfect for individuals who enjoy a musky scent that is suitable for daily wear. It is versatile and can be worn by both men and women.

Pros: - Long-lasting scent - Convenient spray bottle - Gender-neutral fragrance

Cons: - Some users may find the musky scent to be too strong - The bottle may be too small for some users who prefer larger sizes.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100ml size and musky scent align with current consumer preferences. Business Standard, India Today
Brand Strength 20 15 Lomani's established presence and reputation in India. TOI, Hindu
Category Momentum 20 10 Growing demand for unisex fragrances in Indian market. Mint, ET
Price Positioning 20 10 Competitively priced for the value offered in the market. Economic Times, Business Line
Competition 10 8 Facing moderate competition from similar unisex fragrances. Livemint, Financial Express
Use-case Advantage 5 3 Versatile fragrance suitable for various occasions. Outlook
Final Market Score 100 66/100 (3.30/5) Lomani Do It Eau De Toilette Spray offers a well-rounded option in the competitive unisex fragrance segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100ml size and musky scent align with current consumer preferences.
    Sources: Business Standard, India Today
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Lomani's established presence and reputation in India.
    Sources: TOI, Hindu
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for unisex fragrances in Indian market.
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the value offered in the market.
    Sources: Economic Times, Business Line
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from similar unisex fragrances.
    Sources: Livemint, Financial Express
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile fragrance suitable for various occasions.
    Sources: Outlook
Summary
Lomani Do It Eau De Toilette Spray offers a well-rounded option in the competitive unisex fragrance segment.

Where to Buy

Flipkart
₹599.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹650.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹699.00
N/A · ⭐ 4.5/5
-
Reliance Trends
₹599.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
599.00 2-3 days 4.2/5 Buy Now
Nykaa
650.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
699.00 N/A 4.5/5 -
Reliance Trends
599.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.359.00 Rs.500.00

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Rs.359.00 Rs.500.00