Lakme Rouge Bloom Powder Matte Bullet Brick Bloom 210 4gm

Lakme Rouge Bloom Powder Matte Bullet Brick Bloom 210 4gm

The Lakme Rouge Bloom Powder Matte Bullet Brick Bloom 210 is a vibrant lipstick shade that is perfect for adding a pop of color to your makeup look. It has a matte finish that gives a long-lasting velvety texture to your lips.

Key Features: - Vibrant brick red shade - Matte finish - Long-lasting formula - Smooth application

For whom: This lipstick is suitable for anyone who wants to add a bold pop of color to their makeup look. It is perfect for both day and night-time wear and complements a variety of skin tones.

Pros: - Bold and vibrant color - Matte finish for a long-lasting look - Smooth application - Complements a variety of skin tones

Cons: - May require touch-ups throughout the day - Matte finish may be drying for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and shade range align well with current trends.	Vogue
Brand Strength	20	18	Lakme is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Lipstick category growing steadily in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	10	Facing strong competition from Maybelline and Colorbar in this segment.	Cosmopolitan
Use-case Advantage	5	3	Long-lasting formula suitable for daily wear.	Elle
Final Market Score	100	76/100 (3.80/5)	Lakme Rouge Bloom Powder Matte Bullet Brick Bloom 210 4gm offers a strong value proposition in the competitive Indian lipstick market.

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