Lakme Absolute Precision Eye Artist Eyebrow Pencil Dark Brown 0 35g

Lakme Absolute Precision Eye Artist Eyebrow Pencil Dark Brown 0 35g

The Lakme Absolute Precision Eye Artist Eyebrow Pencil in Dark Brown is a must-have product for achieving perfectly groomed and defined eyebrows.

Key Features: - Comes in a retractable pencil form for easy application - Has a spoolie brush on the other end for blending and shaping - The dark brown shade is perfect for most skin tones - Long-lasting formula that stays put all day

For whom: This eyebrow pencil is ideal for anyone who wants to enhance their brows with precision and ease. Whether you're a makeup beginner or a seasoned pro, this product is perfect for achieving natural-looking eyebrows.

Pros: - Easy to use and beginner-friendly - The spoolie brush helps in blending and shaping - Long-lasting formula that does not smudge or fade - The dark brown shade is versatile and suits most skin tones

Cons: - The pencil may need to be sharpened occasionally - Some users may prefer a softer or creamier formula

Overall, the Lakme Absolute Precision Eye Artist Eyebrow Pencil in Dark Brown is a great addition to any makeup kit for perfectly groomed eyebrows.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Dark brown shade popular among Indian consumers	Mintel
Brand Strength	20	10	Lakme known for quality cosmetics in India	Brandwatch
Category Momentum	20	15	Eyebrow colors trending in Indian market	IDC
Price Positioning	20	15	Competitively priced for Indian market	Retail Gazette
Competition	10	1	Facing strong competition from Maybelline and L'Oreal	Euromonitor
Use-case Advantage	5	5	Easy to use for everyday makeup routines	Vogue
Final Market Score	100	66/100 (3.30/5)	Lakme Absolute Precision Eye Artist Eyebrow Pencil Dark Brown 0 35g is well-positioned in the Indian market for eyebrow colors.

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