Lakm Absolute Matte Melt Liquid Lip Color Rose Love 6 ml

Lakm Absolute Matte Melt Liquid Lip Color Rose Love 6 ml

The Lakme Absolute Matte Melt Liquid Lip Color in Rose Love is a vibrant and bold shade that offers a smooth matte finish.

Key Features:
- Matte finish
- Long-lasting formula
- Intense color payoff

This liquid lipstick is perfect for makeup enthusiasts who love to experiment with different lip colors and want a product that will stay put all day.

Pros:
- Intense pigmentation
- Does not feather or bleed
- Comfortable matte finish

Cons:
- Some users may find it slightly drying
- May require touch-ups after eating or drinking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting matte finish and vibrant color options.	Vogue India
Brand Strength	20	18	Lakmé is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for matte liquid lip colors in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Beauty Bulletin
Competition	10	10	Facing competition from other popular matte liquid lip colors.	Elle India
Use-case Advantage	5	3	Versatile shades suitable for daily wear and special occasions.	Femina
Final Market Score	100	76/100 (3.80/5)	Lakmé Absolute Matte Melt Liquid Lip Color offers a strong value proposition in the competitive Indian lipstick market.

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