Lakm Absolute Matte Melt Liquid Lip Color Brown Tan 6 ml

Lakm Absolute Matte Melt Liquid Lip Color Brown Tan 6 ml

The Lakm Absolute Matte Melt Liquid Lip Color in Brown Tan is a highly pigmented liquid lipstick that provides a smooth, matte finish to your lips. It comes in a 6 ml tube that is easy to carry around in your purse or makeup bag.

Key features of this liquid lipstick include its long-lasting formula that stays put for hours without fading or smudging. The Brown Tan shade is a warm, earthy brown that complements a wide range of skin tones.

This liquid lipstick is suitable for anyone looking for a comfortable, matte lip color that provides full coverage and intense color payoff. It is perfect for special occasions, everyday wear, or whenever you want to add a pop of color to your look.

Pros of the Lakm Absolute Matte Melt Liquid Lip Color include its creamy texture that glides on smoothly and doesn't feel thick or heavy on the lips. It is also transfer-proof and kiss-proof, so you can wear it with confidence all day long.

Cons of this liquid lipstick may include the need for touch-ups after eating or drinking, as the color may fade slightly. Some users may also find the shade to be slightly darker or lighter than expected, depending on their skin tone.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The matte finish and long-lasting formula align with current lipstick trends in India.	Vogue India
Brand Strength	20	18	Lakmé's strong brand reputation and customer loyalty in India.	Brand Equity
Category Momentum	20	15	Growing demand for matte liquid lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Retail360
Competition	10	8	Facing competition from other popular matte liquid lipsticks brands in India.	Femina
Use-case Advantage	5	5	Versatile shade suitable for daily wear and special occasions.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong contender in the Indian matte liquid lipstick market segment.

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