LAKM Absolute Explore Eye Pencil Darling Blue 1 2g Matte Finish

LAKM Absolute Explore Eye Pencil Darling Blue 1 2g Matte Finish

The LAKM Absolute Explore Eye Pencil in Darling Blue is a highly pigmented and long-lasting eyeliner that comes in a beautiful matte finish.

Key Features: - Intense color payoff - Smudge-proof formula - Matte finish - Long-lasting wear - Easy to apply

This eye pencil is perfect for anyone looking to add a pop of color to their eye makeup look. It is great for those who love experimenting with different eyeliner shades and want a product that will stay put all day.

Pros: - Highly pigmented - Long-lasting wear - Easy to apply - Smudge-proof Cons: - May need to be sharpened frequently - Limited shade range

Overall, the LAKM Absolute Explore Eye Pencil in Darling Blue is a great option for anyone wanting to add a bold and colorful touch to their eye makeup look.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and unique shade appeal to Indian consumers	Vogue India
Brand Strength	20	18	Lakmé is a trusted brand with strong presence in India	Brand Equity
Category Momentum	20	15	Eyeliner category growing steadily in Indian market	Euromonitor
Price Positioning	20	15	Competitively priced for the features offered	Retail Today
Competition	10	5	Facing moderate competition from similar products in market	Cosmopolitan
Use-case Advantage	5	3	Versatile for both casual and party makeup looks	Femina
Final Market Score	100	76/100 (3.80/5)	Lakmé Absolute Explore Eye Pencil in Darling Blue is a strong contender in the Indian eyeliner market.

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