KP Namboodiri s Chemparathi Thaali Traditional Hibiscus Hair Cleanser with Henna Aloe Vera 400ml

KP Namboodiri s Chemparathi Thaali Traditional Hibiscus Hair Cleanser with Henna Aloe Vera 400ml

This Chemparathi Thaali Traditional Hibiscus Hair Cleanser is a natural hair cleanser formulated with hibiscus, henna, and aloe vera. It is free of harsh chemicals and is gentle on the hair and scalp.

Key features of this hair cleanser include its ability to cleanse the scalp and hair effectively, while also nourishing and conditioning it. The hibiscus helps in promoting hair growth and preventing hair fall, while henna adds shine and strength to the hair. Aloe vera soothes the scalp and helps in maintaining its pH balance.

This hair cleanser is suitable for all hair types and is particularly beneficial for those with dry, damaged, or chemically treated hair. It is safe for daily use and can be used by both men and women of all ages.

Pros: - Natural ingredients that are gentle on the hair and scalp - Helps in promoting hair growth and preventing hair fall - Adds shine and strength to the hair - Suitable for all hair types - Safe for daily use Cons: - May not lather as much as traditional chemical-based shampoos - The herbal scent may not appeal to everyone

Overall, KP Namboodiri's Chemparathi Thaali Traditional Hibiscus Hair Cleanser is a great choice for those looking for a natural and effective hair cleanser that is free of harsh chemicals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates popular natural ingredients like hibiscus, henna, and aloe vera.	Beauty Insider
Brand Strength	20	18	Established reputation of KP Namboodiri's in herbal hair care.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal shampoos in the market.	Retail Today
Competition	10	8	Facing competition from other established herbal shampoo brands in India.	Business Standard
Use-case Advantage	5	5	Addresses the need for gentle cleansing and nourishment for Indian hair types.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned herbal shampoo catering to the growing demand for natural hair care products in India.

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