Kiro Velvet Souffl Soft Matte Liquid Lipstick Suede Rosewood 5ml Hydrating Weightless Mousse Texture High Pigment Long Lasting Matte Finish

Kiro Velvet Souffl Soft Matte Liquid Lipstick Suede Rosewood 5ml Hydrating Weightless Mousse Texture High Pigment Long Lasting Matte Finish

About Product: Kiro Velvet Soufflé Soft Matte Liquid Lipstick in Suede Rosewood is a luxurious lip color that provides a hydrating, weightless mousse texture. It offers high pigment and a long-lasting matte finish that stays in place all day.
Key Features: - Hydrating formula to prevent lips from drying out - Weightless mousse texture for comfortable wear - High pigment for intense color payoff - Long-lasting matte finish for a polished look
For whom: This liquid lipstick is perfect for makeup enthusiasts who love a matte finish but don't want their lips to feel dry or uncomfortable. It's great for anyone looking for a bold lip color that lasts all day without touch-ups.
Pros: - Hydrating formula prevents lips from feeling dry - Weightless mousse texture is comfortable to wear - High pigment provides intense color payoff - Long-lasting matte finish stays put all day
Cons: - Some users may prefer a different applicator style - Color may vary slightly on different skin tones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Hydrating mousse texture and long-lasting matte finish align with current consumer preferences.	Vogue India
Brand Strength	20	18	Established brand with strong presence in cruelty-free segment.	Brand Equity
Category Momentum	20	15	Growing demand for matte liquid lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end matte liquid lipsticks in India.	Elle India
Competition	10	8	Facing strong competition from other vegan, cruelty-free matte liquid lipsticks in the Indian market.	Cosmopolitan India
Use-case Advantage	5	5	Versatile for daily wear and special occasions due to soft matte finish.	Femina
Final Market Score	100	76/100 (3.80/5)	Highly competitive product in the Indian matte liquid lipstick segment.

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