KAYROQ AHA BHA Body Lotion 10 AHA 1 Salicylic Acid Daily Moisturising with Niacinamide Ceramide

KAYROQ AHA BHA Body Lotion 10 AHA 1 Salicylic Acid Daily Moisturising with Niacinamide Ceramide

KAYROQ AHA BHA Body Lotion is a daily moisturizing lotion formulated with 10% AHA, 1% Salicylic Acid, Niacinamide, and Ceramide to gently exfoliate, brighten, and hydrate the skin.

Key Features: - Contains 10% AHA to exfoliate and renew skin - 1% Salicylic Acid helps to unclog pores and reduce acne - Niacinamide and Ceramide work to hydrate and strengthen the skin barrier - Suitable for all skin types

This body lotion is suitable for those looking to improve skin texture, reduce acne and breakouts, and enhance overall skin health.

Pros: - Effective exfoliation for smoother skin - Helps to reduce acne and breakouts - Hydrating and nourishing formula - Suitable for all skin types Cons: - May cause sensitivity for those with very sensitive skin - Initial tingling sensation may be felt for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with key ingredients aligning with market trends.	Vogue
Brand Strength	20	15	Strong brand reputation in skincare segment in India.	Brand Equity
Category Momentum	20	10	Growing demand for premium body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions in India.	Retail360
Competition	10	6	Facing strong competition from established and emerging brands in the body lotion segment in India.	ET BrandEquity
Use-case Advantage	5	5	Addresses specific skin concerns prevalent in Indian climate.	Femina
Final Market Score	100	66/100 (3.30/5)	Innovative formulation and competitive pricing position KAYROQ AHA BHA Body Lotion well in the growing premium body lotion market in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—