Just Herbs Relaxed Matte Liquid Lipstick Lip colour for Women Nourishing Long Lasting Lipsticks 4 ml Rosy Mauve

Just Herbs Relaxed Matte Liquid Lipstick Lip colour for Women Nourishing Long Lasting Lipsticks 4 ml Rosy Mauve

Key Features: - Made with natural ingredients like jojoba oil, shea butter, and vitamin E for nourished lips - Matte finish for a trendy and sophisticated look - Long-lasting formula that stays put for hours without fading or smudging
For whom: - Perfect for women who love wearing matte lipsticks that are comfortable and non-drying - Ideal for those who prefer natural beauty products that are free from harmful chemicals - Suitable for all skin types and skin tones
Pros: - Rich and pigmented color payoff - Moisturizing formula that keeps lips hydrated - Velvety smooth texture that glides on easily - Cruelty-free and vegan
Cons: - Some users may find the shade Rosy Mauve too dark or bold for everyday wear - May require touch-ups after eating or drinking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting color and nourishing formula.	BeautyInsider
Brand Strength	20	18	Established brand with loyal customer base.	Brandwatch
Category Momentum	20	15	Growing demand for lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	RetailToday
Competition	10	8	Facing strong competition from other popular brands.	Cosmopolitan
Use-case Advantage	5	5	Versatile shade suitable for various occasions.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned lipstick with strong brand backing in a competitive market.

Factor	Rating (out of 5)	Notes
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