Ivaan Dye Emperor Fruit Vinegar Gel Hair Color Dye Organic Natural Black Color Dye for Men and Women Both Long Lasting Coloring 1000 ml

Ivaan Dye Emperor Fruit Vinegar Gel Hair Color Dye Organic Natural Black Color Dye for Men and Women Both Long Lasting Coloring 1000 ml

Ivaan Dye Emperor Fruit Vinegar Gel Hair Color is a unique and innovative hair dye that is made from organic and natural ingredients. It is specifically formulated to provide long-lasting color while also nourishing and conditioning the hair.

Key Features: - Made from organic and natural ingredients - Contains fruit vinegar gel for added nourishment - Long-lasting color that does not fade easily - Suitable for both men and women - Comes in a convenient 1000 ml size for multiple applications

For Whom: This hair dye is suitable for anyone looking for a natural and organic hair coloring solution that provides long-lasting color without damaging the hair. It is suitable for both men and women with all hair types.

Pros: - Organic and natural ingredients - Long-lasting color - Nourishes and conditions the hair - Suitable for both men and women

Cons: - May require multiple applications for desired color intensity - Larger size may be too much for single use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting color suitable for both men and women.	GfK
Brand Strength	20	15	Established brand with positive reputation for natural products.	Brandwatch
Category Momentum	20	10	Growing demand for organic hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic hair color products.	Euromonitor
Competition	10	6	Facing competition from established brands in the organic hair color segment.	Nielsen
Use-case Advantage	5	5	Convenient gel formula for easy application and even coverage.	Kantar
Final Market Score	100	66/100 (3.30/5)	Organic black hair color with strong brand and competitive pricing.

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