INSIGHT Cosmetics Matte Lip 19 Blood Lust

INSIGHT Cosmetics Matte Lip 19 Blood Lust

This INSIGHT Cosmetics Matte Lipstick in the shade 19 Blood Lust is a bold and highly pigmented lipstick that delivers a matte finish. It is long-lasting and comfortable to wear throughout the day.
Key Features: - Matte finish - Highly pigmented - Long-lasting - Comfortable to wear
For those who love to make a statement with their lipstick, this shade is perfect for you. It is ideal for those who prefer bold and intense lip colors that stand out.
Pros: - Bold and intense color - Long-lasting formula - Comfortable to wear Cons: - Matte finish may be drying for some people - Not suitable for those who prefer sheer or glossy lipsticks

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shade 19 Blood Lust aligns with current trend for bold colors	Vogue, Elle
Brand Strength	20	18	INSIGHT Cosmetics known for quality and trendy products	Brandwatch, Kantar
Category Momentum	20	15	High demand for matte lipsticks in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360, BeautyInsider
Competition	10	8	Facing competition from established brands with similar offerings	Harper's Bazaar, Grazia
Use-case Advantage	5	5	Long-lasting formula suitable for all-day wear	Cosmopolitan
Final Market Score	100	76/100 (3.80/5)	Strong contender in the Indian matte lipstick market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—