Nisha Henna Based Hair Color Dark Brown 60g Pack of 1 Henna Powder Hair Color Dye Brown Hair Colour

Nisha Henna Based Hair Color Dark Brown 60g Pack of 1 Henna Powder Hair Color Dye Brown Hair Colour

Nisha Henna based hair color in dark brown is a natural hair dye made with henna powder. It is gentle on the hair and scalp, providing a safe and effective way to color your hair without the use of harsh chemicals.

Key features of Nisha Henna based hair color include its long-lasting color, easy application, and conditioning properties that leave hair soft and shiny. The henna powder helps to strengthen and nourish the hair, promoting healthy growth.

This product is suitable for individuals looking for a natural alternative to traditional hair dyes. It is ideal for those with sensitive scalps or allergies to chemical dyes, as henna is known for its soothing and healing properties.

Pros of Nisha Henna based hair color include its natural ingredients, vibrant color payoff, and conditioning benefits. It is also easy to mix and apply, making it a convenient choice for at-home hair coloring.

Cons of Nisha Henna based hair color may include a longer processing time compared to chemical dyes and a less predictable color outcome. Some users may also find the earthy scent of henna to be strong and lingering.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a convenient and easy-to-use henna hair color solution for consumers.	GfK
Brand Strength	20	18	Established brand with a loyal customer base in the henna hair color segment.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar henna hair color products in the market.	Euromonitor
Competition	10	8	Facing moderate competition from other henna-based hair color brands in India.	Nielsen
Use-case Advantage	5	5	Provides long-lasting color and nourishment for brown hair.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand with good market fit and competitive pricing in growing henna hair color segment.

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