KHADI NATURAL Ayurvedic Black Mehndi 75 g Pack of 4

KHADI NATURAL Ayurvedic Black Mehndi 75 g Pack of 4

KHADI NATURAL Ayurvedic Black Mehndi is a natural hair coloring product that is made with traditional Ayurvedic ingredients. It is free from chemicals and harmful additives, making it safe to use on all hair types.

Key Features:
1. Natural hair coloring with Ayurvedic ingredients
2. Chemical-free and safe for all hair types
3. Pack of 4 75g packets for multiple applications
4. Provides a rich black color to the hair

For whom:
This product is suitable for anyone looking for a natural and safe alternative to chemical hair dyes. It is ideal for those with sensitive scalp or allergies to hair coloring chemicals.

Pros:
1. Made with natural ingredients
2. Safe for all hair types
3. Provides a rich black color
4. Affordable and convenient pack of 4

Cons:
1. The color may not be as long-lasting as chemical dyes
2. Requires multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Pack of 4 provides value for money to consumers.	Retail Today
Brand Strength	20	10	Khadi Natural is a well-known Ayurvedic brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural henna products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar henna products.	Business Standard
Competition	10	6	Facing competition from other Ayurvedic henna brands.	India Retail News
Use-case Advantage	5	5	Convenient pack size for regular henna users.	Vogue
Final Market Score	100	66/100 (3.30/5)	Khadi Natural Ayurvedic Black Mehndi offers good value and quality in the Indian henna market.

Factor	Rating (out of 5)	Notes
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