Ashba Botanics Curl Styling Serum Gel With Hyaluronic Acid Provides Intense Hydration Frizz Control Bouncy Shiny Hair Lightweight Non Sticky Hair Gel for Curly Hair For Men Women 237ml

Ashba Botanics Curl Styling Serum Gel With Hyaluronic Acid Provides Intense Hydration Frizz Control Bouncy Shiny Hair Lightweight Non Sticky Hair Gel for Curly Hair For Men Women 237ml

This Hydrating Curl Styling Gel Serum by Ashba Botanics is a game changer for those with curly hair. The unique formula infused with hyaluronic acid helps to control frizz and create bouncy, shiny curls.

Key features of this product include its lightweight texture which does not weigh down the hair, as well as its non-sticky formula that leaves curls feeling soft and touchable.

This styling gel serum is ideal for anyone with curly hair looking to enhance their natural curls and add moisture and hydration. It is suitable for both men and women of all ages.

Pros of this product include its ability to control frizz and create defined curls without a crunchy or greasy feeling. It also provides hydration and adds shine to the hair.

Cons may include the need to adjust the amount used based on hair type and length, as well as the need to reapply throughout the day for longer lasting curls.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique combination of hyaluronic acid and frizz control for curly hair.	IndiaRetailing
Brand Strength	20	18	Established brand with positive reputation in hair care sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair styling products.	Euromonitor
Competition	10	8	Facing moderate competition from established and emerging brands in the segment.	Retail4Growth
Use-case Advantage	5	5	Addresses specific needs of curly hair for both men and women.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand and unique features position it well in growing natural hair care segment.

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