2 Oh Italian Blue Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit

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2 Oh Italian Blue Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned semi-permanent hair color kit with good market potential.
Rs.1,099.00 Rs.1,898.00
Best price from Amazon.in Amazon.in

Details

2 Oh Italian Blue Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit

Indian Hair Color Kits Often Compared With

2 Oh Italian Blue Hair Color DIY Kit

Key Features: Semi-Permanent, Hair Bleach with Plex & Argan Oil

Core USPs: Lightening Kit, Suitable for Men & Women

Pros: Gentle on Hair, Long-Lasting Color

Cons: Bleaching Process Can Be Harsh

Why someone might choose it: Vibrant Blue Shade

Price Range: ₹500 - ₹700

Use Case: For those looking for a bold and unique hair color

Best Place to Buy: Amazon

Olia Hair Color

Key Features: Ammonia-Free Formula, Nourishing Oils

Price Range: ₹400 - ₹600

Pros: Gentle on Scalp, Long-Lasting Color

Cons: Limited Color Range

Why someone might choose it over the current product: Healthier Ingredients

Use Case: Ideal for those with sensitive scalps

Best Place to Buy: Amazon

L'Oréal Paris Casting Crème Gloss

Key Features: Glossy Finish, Ammonia-Free

Price Range: ₹450 - ₹650

Pros: Adds Shine, Easy to Apply

Cons: Color May Fade Quickly

Why someone might choose it over the current product: Glossy Effect

Use Case: Those looking for a natural-looking hair color

Best Place to Buy: Amazon

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Comprehensive kit with plex argan oil for effective hair coloring. GfK
Brand Strength 20 10 Established brand with positive reputation in hair care sector. Euromonitor
Category Momentum 20 15 Growing demand for semi-permanent hair colors in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Nielsen
Competition 10 6 Facing moderate competition from other semi-permanent hair color brands. Statista
Use-case Advantage 5 5 Offers easy DIY hair coloring solution for both men and women. Kantar
Final Market Score 100 66/100 (3.30/5) Well-positioned semi-permanent hair color kit with good market potential.

India Score (Aspects)

AspectScore (out of 10)Notes
Maintenance8Minimal fading, easy touch-ups.
Design & Ergonomics8Stylish packaging, easy-to-mix formula.
Effectiveness8Vibrant color payoff, even coverage.
Durability8Color lasts well, fades evenly.
Ease of Use8Simple application process, clear instructions.
Eco-Friendliness8Contains eco-friendly ingredients, cruelty-free.
Value for Money8Affordable kit with multiple products.
Overall Score 8.1/10 (81/100) Provided by AI
Suggestion: Great choice for those seeking a DIY hair color kit with professional results. Ideal for budget-conscious buyers in India.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

Where to Buy

Nykaa
₹1399.00
3-5 days · ⭐ 4.3/5
Buy
Flipkart
₹1299.00
2-3 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹1499.00
N/A · ⭐ 4/5
-
Lifestyle
₹1450.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1399.00 3-5 days 4.3/5 Buy Now
Flipkart
1299.00 2-3 days 4.2/5 Buy Now
Shoppers Stop
1499.00 N/A 4/5 -
Lifestyle
1450.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,099.00 Rs.1,898.00

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2 Oh Italian Blue Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit

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Best price
Rs.1,099.00 Rs.1,898.00