Xtra Denser Anti Aging Hair Serum 50ml R

Xtra Denser Anti Aging Hair Serum 50ml R

About Product: Xtra Denser Anti Aging Hair Serum is a specially formulated serum designed to target the signs of aging in hair. It helps to nourish and strengthen hair follicles, promoting healthier and thicker hair growth. Key Features: - Contains powerful anti-aging ingredients like collagen and peptides - Lightweight and non-greasy formula for easy application - Helps to reduce breakage and promote hair density For whom: This product is great for individuals who are experiencing thinning hair or want to prevent the signs of aging in their hair. It is suitable for all hair types and can be used by both men and women. Pros: - Helps to improve hair thickness and density - Nourishes and strengthens hair follicles - Easy to use and can be incorporated into daily hair care routine Cons: - May take some time to see visible results - Scent may not be appealing to all users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	The serum's Xtra Denser formula and anti-aging properties align well with current consumer preferences for effective and innovative hair care solutions.	Vogue, Elle
Brand Strength	20	10	The brand has a strong reputation for quality and effectiveness in the hair care segment.	Brand Equity, Business Standard
Category Momentum	20	15	Hair serums are in high demand due to increasing focus on hair care in the Indian market.	Mintel, Euromonitor
Price Positioning	20	8	The price point of the product is slightly higher compared to competitors, which may impact mass-market penetration.	Forbes India, The Economic Times
Competition	10	10	The market has several established players offering similar anti-aging hair serums, leading to intense competition in this segment.	India Today, Business Today
Use-case Advantage	5	5	The serum offers unique anti-aging benefits, catering to the growing demand for age-specific hair care solutions in the market.	Femina
Final Market Score	100	66/100 (3.30/5)	Xtra Denser Anti Aging Hair Serum 50ml R holds a competitive position in the Indian hair serums market, with strong brand reputation and innovative features.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—