Wildly Pure Natural Volumizing Shampoo for Thin Hair Hydrogen Bonding Ionic Interactions for 30 increase in overall Thickness 12 Hours of Volume Boost Sulphate Paraben Free 300mL

Wildly Pure Natural Volumizing Shampoo for Thin Hair Hydrogen Bonding Ionic Interactions for 30 increase in overall Thickness 12 Hours of Volume Boost Sulphate Paraben Free 300mL

Key Features: - Formulated with natural ingredients to gently cleanse and add volume to thin hair - Utilizes hydrogen bonding ionic interactions to increase overall thickness by 30% - Provides up to 12 hours of volume boost without weighing hair down - Free from sulphates and parabens, suitable for daily use - Comes in a convenient 300mL size for long-lasting use
For whom: This volumizing shampoo is ideal for individuals with thin hair who want to add body and fullness to their locks. It is suitable for all hair types and can be used daily for best results.
Pros: - Natural ingredients for gentle cleansing - Significant increase in hair thickness - Long-lasting volume boost - Free from harsh chemicals - Convenient size for regular use
Cons: - May not be as effective for extremely fine or thinning hair types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation targeting thin hair volume enhancement.	Nielsen
Brand Strength	20	10	Established brand reputation in the natural hair care segment.	Euromonitor
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural shampoos.	Kantar
Competition	10	6	Facing moderate competition from other natural volumizing shampoos.	Forbes
Use-case Advantage	5	5	Addresses specific need for volume boost in thin hair.	GfK
Final Market Score	100	66/100 (3.30/5)	Competitively positioned natural volumizing shampoo for thin hair in growing Indian market.

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