Original W One Shampoo and 3 In 1 Conditioner 300ml Pack of 2

Original W One Shampoo and 3 In 1 Conditioner 300ml Pack of 2

Key Features: - Original W One Shampoo is a gentle formula that effectively cleanses the hair without stripping it of its natural oils. - 3 In 1 Conditioner acts as a conditioner, detangler, and leave-in treatment all in one, making it a convenient option for those with busy lifestyles. - Both products are enriched with nourishing ingredients that help to improve the overall health and appearance of the hair. For whom: - This pack of shampoo and conditioner is suitable for all hair types, including dry, damaged, and color-treated hair. - It is perfect for those who are looking for a simple yet effective hair care routine that provides nourishment and hydration. Pros: - The 300ml pack of 2 offers great value for money and ensures that you always have a backup on hand. - The gentle formulas are suitable for daily use and won't weigh down the hair. Cons: - Some users may find the scent of the products to be too strong for their liking. - The conditioning formula may not be sufficient for those with extremely dry or damaged hair.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers convenient 2-in-1 solution for hair care needs	India Retailing
Brand Strength	20	10	Established brand with loyal customer base in India	Brand Equity
Category Momentum	20	15	Growing demand for 2-in-1 hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Business Standard
Competition	10	6	Facing competition from other popular 2-in-1 hair care brands	The Economic Times
Use-case Advantage	5	5	Saves time and effort with combined shampoo and conditioner	ET Retail
Final Market Score	100	66/100 (3.30/5)	Well-positioned 2-in-1 shampoo and conditioner pack in a growing Indian market

Factor	Rating (out of 5)	Notes
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