Naturali Shampoo For Dandruff Tea Tree Oil For Hair Sulphate Free Dandruff Shampoo For Men Paraben Free 200 ml

Naturali Shampoo For Dandruff Tea Tree Oil For Hair Sulphate Free Dandruff Shampoo For Men Paraben Free 200 ml

Naturali Shampoo is a gentle yet effective solution for dandruff, formulated with Tea Tree Oil to help soothe and treat a dry, itchy scalp. This sulphate-free shampoo is suitable for men and is also free from parabens, making it a safer option for those with sensitive skin.

Key Features:
- Contains Tea Tree Oil to help combat dandruff
- Sulphate-free formula for gentle cleansing
- Paraben-free for a safer option for sensitive skin
For whom:
This dandruff shampoo is designed specifically for men who struggle with a dry, itchy scalp and are looking for a natural solution to combat dandruff.

Pros:
- Contains Tea Tree Oil, known for its soothing properties
- Sulphate-free formula is gentle on the scalp
- Paraben-free formula is safer for sensitive skin
Cons:
- Some users may find the fragrance of Tea Tree Oil to be overpowering
- Results may vary depending on the severity of dandruff

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tea tree oil, sulphate-free, and paraben-free formulation align well with current consumer preferences in India.	Vogue, Elle
Brand Strength	20	10	Established brand with a reputation for quality hair care products.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for natural and dandruff-specific shampoos in Indian market.	Mintel, Euromonitor
Price Positioning	20	15	Competitively priced within the premium segment of dandruff shampoos in India.	Forbes India, Business Today
Competition	10	1	Facing strong competition from established dandruff shampoo brands in the Indian market.	India Today, The Economic Times
Use-case Advantage	5	5	Specifically formulated for men's dandruff concerns, catering to a niche market segment.	GQ India, Men's Health
Final Market Score	100	66/100 (3.30/5)	Competitively positioned natural dandruff shampoo for men with key features aligned to Indian market preferences.

Factor	Rating (out of 5)	Notes
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