Morocco Professional Sulphate Free Hair Repair Shampoo Hair Mask Combo Set 500ml Each Smoothing Plus Keratin Treatment Deep Repair Nourishment for All Hair Types Strengthens and Smooths

Morocco Professional Sulphate Free Hair Repair Shampoo Hair Mask Combo Set 500ml Each Smoothing Plus Keratin Treatment Deep Repair Nourishment for All Hair Types Strengthens and Smooths

Key Features: This combo set includes a professional sulphate-free shampoo and hair mask, both enriched with keratin for deep repair and nourishment. The formula is designed to strengthen and smooth all hair types, leaving your hair looking healthy and vibrant.
For whom: This product is perfect for those looking to repair and nourish their hair without the harsh sulfates found in many shampoos. It is suitable for all hair types and is especially beneficial for those with damaged or dry hair.
Pros: The sulphate-free formula is gentle on the hair and scalp, making it suitable for daily use. The keratin treatment helps to strengthen and smooth the hair, leaving it looking healthy and vibrant. The deep repair nourishment works to improve the overall condition of the hair, promoting softness and shine.
Cons: Some users may find the scent of the product to be too strong or overpowering. Additionally, those with sensitive skin may want to patch test the product before using it regularly.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a comprehensive solution for hair repair and nourishment suitable for all hair types	GfK
Brand Strength	20	10	Established brand reputation in hair care industry	Euromonitor
Category Momentum	20	15	Growing demand for sulfate-free hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar sulfate-free hair repair products in the market	Kantar
Competition	10	6	Facing moderate competition from other sulfate-free hair repair products with similar claims	IRI
Use-case Advantage	5	5	Addresses the need for deep repair and strengthening of hair with keratin treatment	Nielsen
Final Market Score	100	66/100 (3.30/5)	Competitively positioned sulfate-free hair repair shampoo and hair mask combo set catering to diverse hair care needs in the Indian market.

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