Japanese Hair Dye Shampoo Long Lasting Natural Hair Color for Men Women Premium Herbal Hair Color Shampoo 300 Ml Pack of 1

Japanese Hair Dye Shampoo Long Lasting Natural Hair Color for Men Women Premium Herbal Hair Color Shampoo 300 Ml Pack of 1

This Japanese Hair Dye Shampoo is a premium herbal hair color shampoo that is designed to provide long-lasting and natural-looking hair color. It comes in a pack of 1 with a volume of 300 ml.
Key Features: - Natural herbal ingredients - Long-lasting color - Easy to use shampoo format - Suitable for both men and women
For whom: This hair dye shampoo is suitable for anyone looking to color their hair naturally and conveniently. It is great for those who want to cover gray hair or simply change their hair color without the use of harsh chemicals.
Pros: - Natural ingredients promote healthy hair - Long-lasting color - Easy to use and saves time compared to traditional hair dye - Suitable for both men and women
Cons: - May require multiple applications for desired color intensity - Results may vary depending on individual hair type and color - Strong smell due to herbal ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting natural hair color suitable for both men and women.	Euromonitor
Brand Strength	20	18	Established brand reputation in hair care segment.	Brand Equity
Category Momentum	20	15	Growing demand for herbal hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium herbal hair dyes.	AC Nielsen
Competition	10	8	Facing moderate competition from other premium herbal hair dye brands.	Kantar
Use-case Advantage	5	5	Convenient 2-in-1 solution for hair coloring and shampooing needs.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and suitable features for growing herbal hair care market in India.

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