Godrej Professional Keracare Smooth Renew Shampoo For Unruly Hair Enriched with Macadamia Oil 250ml

Godrej Professional Keracare Smooth Renew Shampoo For Unruly Hair Enriched with Macadamia Oil 250ml

- About Product

The Godrej Professional Keracare Smooth Renew Shampoo is specially formulated for unruly hair. Enriched with Macadamia Oil, this shampoo helps to tame frizz, smooth out rough strands, and add a beautiful shine to your hair. It is suitable for all hair types and is free from harmful chemicals like sulfates and parabens.

- Key Features

1. Enriched with Macadamia Oil
2. Tames frizz and smooths rough hair
3. Adds shine to hair
4. Suitable for all hair types
5. Free from sulfates and parabens

- For whom

This shampoo is perfect for those with unruly hair that is difficult to manage. Whether you have curly, wavy, or straight hair, this shampoo will help to smooth out your strands and give you a sleek, polished look.

- Pros & Cons

Pros:
1. Tames frizz effectively
2. Adds shine to hair
3. Suitable for all hair types

Cons:
1. May not be as moisturizing for very dry hair
2. Scent might be too strong for some people

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Macadamia oil is a popular ingredient for hair care in India.	Vogue
Brand Strength	20	18	Godrej Professional is a well-established brand in India.	Brand Equity
Category Momentum	20	15	Shampoos category growing steadily in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in market.	Retail360
Competition	10	5	Facing moderate competition from other premium hair care brands.	Beauty India
Use-case Advantage	5	3	Addresses the specific need of managing unruly hair effectively.	Femina
Final Market Score	100	76/100 (3.80/5)	Godrej Professional Keracare Smooth Renew Shampoo is a strong contender in the Indian market shampoo segment.

Factor	Rating (out of 5)	Notes
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