GUSH Pink Tint Colour Changing pH Lip Oil Long Lasting Hydration Nourishment Enriched with Jojoba and Rosehip Oils Weightless Non Sticky Glossy Finish Golden Hour 5ml

GUSH Pink Tint Colour Changing pH Lip Oil Long Lasting Hydration Nourishment Enriched with Jojoba and Rosehip Oils Weightless Non Sticky Glossy Finish Golden Hour 5ml

GUSH Pink Tint Colour Changing pH Lip Oil is a must-have beauty product for anyone looking for long-lasting hydration and nourishment for their lips. Infused with Jojoba and Rosehip Oils, this lip oil provides weightless hydration without feeling sticky or heavy on the lips.

Key Features: - Pink tint colour changing pH lip oil - Enriched with Jojoba and Rosehip Oils for hydration - Long-lasting formula - Weightless and non-sticky - Glossy finish for a touch of glamour - 5ml size perfect for on-the-go application

For whom: This lip oil is perfect for anyone looking for a nourishing and hydrating lip product that also adds a touch of color and shine. Whether you have dry lips that need extra moisture or just want a glossy finish to your makeup look, this lip oil is suitable for all skin types.

Pros: - Long-lasting hydration - Enriched with nourishing oils - Weightless and non-sticky formula - Pink tint adds a subtle pop of color - Glossy finish for a glamorous look

Cons: - May require reapplication throughout the day for continuous hydration - Colour changing feature may vary on different skin tones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation with hydrating oils and long-lasting tint	Vogue India
Brand Strength	20	18	Established brand with loyal customer base in India	Brand Equity
Category Momentum	20	15	Growing demand for lip stains & tints in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail Today
Competition	10	10	Facing strong competition from established and new brands	Beauty Insider
Use-case Advantage	5	3	Addresses need for hydration and color in one product	Cosmopolitan
Final Market Score	100	76/100 (3.80/5)	Innovative lip oil with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
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