Goofin s Khadi Herbal Black Mehndi Hair Color 60 G Black Pack Of 5

Goofin s Khadi Herbal Black Mehndi Hair Color 60 G Black Pack Of 5

Goofin's Khadi Herbal Black Mehndi Hair Color is a natural and organic hair dye made from natural ingredients. It is free from harmful chemicals like ammonia and is gentle on the hair and scalp.

Key Features: - Made from natural ingredients - Free from harmful chemicals like ammonia - Gentle on hair and scalp - Provides a rich black color

For whom: This hair color is suitable for individuals who prefer natural hair dyes and want to avoid harsh chemicals. It is also great for those with sensitive scalps as it is gentle and non-irritating.

Pros: - Natural and organic - Safe for regular use - Provides a rich black color - Gentle on hair and scalp

Cons: - May require multiple applications for desired intensity - Color may fade more quickly compared to chemical-based dyes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting black color with herbal ingredients.	India Today
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair colors in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Business Standard
Competition	10	6	Facing competition from emerging organic hair color brands.	The Economic Times
Use-case Advantage	5	5	Convenient pack of 5 for regular users.	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Goofin's Khadi Herbal Black Mehndi Hair Color offers a competitive natural hair coloring option in the Indian market.

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