Liu Jo Lovers U Man Eau de Toilette for Men 100ml

Liu Jo Lovers U Man Eau de Toilette for Men 100ml

Liu Jo Lovers U Man Eau de Toilette is a sophisticated and elegant fragrance designed for men who appreciate luxury and style. It features a blend of refreshing citrus notes with woody undertones, creating a scent that is both masculine and modern.

Key Features: - Top notes of bergamot, grapefruit, and green apple - Heart notes of lavender, geranium, and cardamom - Base notes of vetiver, patchouli, and cedarwood - Long-lasting scent that is perfect for everyday wear

For whom: This fragrance is perfect for men who want to make a statement with their signature scent. It is ideal for both daytime and evening wear, making it a versatile choice for any occasion.

Pros: - Long-lasting scent that lingers on the skin - Elegant and sophisticated fragrance that exudes confidence - Versatile enough to be worn for any occasion Cons: - Some may find the scent to be too strong for their liking - The price may be on the higher side for some consumers

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian male consumers.	Kantar
Brand Strength	20	15	Liu Jo known for quality and appeal to Indian consumers.	Euromonitor
Category Momentum	20	10	Strong demand for men's fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar fragrances in India.	GfK
Competition	10	9	Facing strong competition from established and emerging brands in India.	IDC
Use-case Advantage	5	2	Versatile fragrance suitable for various occasions in India.	Euromonitor
Final Market Score	100	66/100 (3.30/5)	Liu Jo Lovers U Man Eau de Toilette for Men 100ml offers a competitive option in the Indian men's fragrance market.

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