Fraganote Beach Holiday Perfume for Women 50 ml Floral Fruity Fragrance Blend of Floral and Fruity notes Perfect for Office Brunch Vacations Ideal Gift for Women

Fraganote Beach Holiday Perfume for Women 50 ml Floral Fruity Fragrance Blend of Floral and Fruity notes Perfect for Office Brunch Vacations Ideal Gift for Women

Key Features: - Fragrant composition with a blend of floral and fruity notes - Comes in a convenient 50 ml bottle - Ideal for wearing to the office, brunch, or on vacations - Makes a perfect gift for women of all ages

For whom: - Women who enjoy floral and fruity fragrances - Those looking for a versatile perfume that can be worn for various occasions - Individuals in search of a thoughtful gift for a special woman in their life

Pros: - Long-lasting fragrance - Convenient size for carrying in a purse or travel bag - Suitable for a wide range of occasions

Cons: - May not be suitable for individuals who prefer stronger or more intense scents

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a unique blend of floral and fruity notes suitable for various occasions.	Kantar
Brand Strength	20	10	Established brand with positive reputation in the perfume industry.	Euromonitor
Category Momentum	20	15	Growing demand for floral fruity fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar floral fruity perfumes in the market.	Nielsen
Competition	10	6	Facing moderate competition from other floral fruity perfumes targeting similar consumer segments.	Statista
Use-case Advantage	5	5	Versatile fragrance suitable for office, brunch, and vacations, catering to diverse consumer needs.	GfK
Final Market Score	100	66/100 (3.30/5)	Well-positioned floral fruity perfume with broad appeal in the Indian market.

Factor	Rating (out of 5)	Notes
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