essence Pure NUDE Highlighter 10 Be My Highlight

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with competitive pricing and good feature fit for Indian market.
Rs.999.00 Rs.2,399.00
Best price from Amazon.in Amazon.in

Details

essence Pure NUDE Highlighter 10 Be My Highlight

About Product: The essence Pure NUDE Highlighter in shade 10 Be My Highlight is a natural glow highlighter for the skin. It provides a subtle shimmer and luminosity to enhance your complexion. Key Features: This highlighter has a soft and velvety texture that blends seamlessly onto the skin for a natural-looking glow. The shade Be My Highlight is suitable for a range of skin tones, adding a touch of radiance without looking too sparkly or glittery. For whom: This highlighter is perfect for those who prefer a more understated and natural highlight effect. It is great for everyday wear as well as special occasions when you want to add a hint of luminosity to your skin. Pros: - Gives a natural glow to the skin - Soft and velvety texture - Blends seamlessly - Suitable for various skin tones Cons: - May not be suitable for those who prefer a more intense highlight - The packaging may be a bit flimsy

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features align well with Indian consumer preferences. Vogue
Brand Strength 20 18 Strong brand reputation and recognition in India. Brand Equity
Category Momentum 20 15 Growing demand for highlighters in Indian market. Mintel
Price Positioning 20 10 Competitive pricing compared to similar products in India. Retail Today
Competition 10 8 Facing moderate competition from other highlighter brands in India. Cosmopolitan
Use-case Advantage 5 5 Unique benefits for natural glow sought by Indian consumers. Elle
Final Market Score 100 76/100 (3.80/5) Strong brand with competitive pricing and good feature fit for Indian market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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essence Pure NUDE Highlighter 10 Be My Highlight

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Best price
Rs.999.00 Rs.2,399.00