dhathri Herbal Kajal For Sharp Rich Definition Of Eyes Water Proof And Smudge Proof Kajal Pencil For Daily Use 100 Natural 1 count Pack of 1

dhathri Herbal Kajal For Sharp Rich Definition Of Eyes Water Proof And Smudge Proof Kajal Pencil For Daily Use 100 Natural 1 count Pack of 1

Dhathri Herbal Kajal is a water-proof and smudge-proof kajal pencil that offers sharp and rich definition to the eyes. Made with 100% natural ingredients, this kajal is ideal for daily use.

Key Features:
- Water-proof and smudge-proof
- Provides sharp and rich definition
- Made with 100% natural ingredients
- Ideal for daily use

For whom:
This kajal is suitable for anyone looking to enhance the appearance of their eyes with a long-lasting and natural formula.

Pros:
- Water-proof and smudge-proof formula
- Made with natural ingredients
- Provides sharp definition to the eyes

Cons:
- May require reapplication throughout the day for some users.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof, smudge-proof, and 100% natural ingredients align with current consumer preferences	Euromonitor
Brand Strength	20	18	Established brand with a reputation for natural and effective products	Brand Equity
Category Momentum	20	15	Growing demand for natural eye makeup products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural kajal pencils in the market	Retail360
Competition	10	10	Facing moderate competition from other natural kajal pencils in the market	BeautyInsider
Use-case Advantage	5	3	Suitable for daily use, providing sharp and rich eye definition	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand with a well-fitting product in a growing market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—