COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and features position this kohl pencil well in the Indian eyeliner market.
Rs.339.00 Rs.399.00
Best price from Amazon.in Amazon.in

Details

COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black

The COLORESSENCE HD Kohl Pencil Eye Definer is a waterproof and lightweight kajal pencil that is designed to give you long-lasting and smudge-proof results. It comes in a classic black shade and includes a free sharpener for convenience.

Key features of this product include its high-definition formula that glides smoothly on the eyes, creating intense, bold lines that last all day. The waterproof formula ensures that the kajal stays put, even in hot and humid weather.

This kajal pencil is suitable for anyone looking for a reliable and long-lasting eye definer that is easy to apply and provides intense pigmentation. It is perfect for daily wear or special occasions when you want your eye makeup to stand out.

Pros of the COLORESSENCE HD Kohl Pencil Eye Definer include its smudge-proof formula, long-lasting wear, and the included sharpener for convenience. The black shade is versatile and can be used to create a variety of eye looks.

One potential con of this product is that it may require frequent sharpening to maintain a precise tip for application. Additionally, some users may prefer a softer formula for easy blending.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Waterproof, long-lasting formula aligns with market trends. Vogue
Brand Strength 20 18 Established brand with loyal customer base. Brand Equity
Category Momentum 20 15 Growing demand for eyeliners in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products. Retail Today
Competition 10 5 Facing strong competition from established and new brands. Beauty Insider
Use-case Advantage 5 3 Convenient free sharpener adds value for consumers. Cosmopolitan
Final Market Score 100 76/100 (3.80/5) Strong brand and features position this kohl pencil well in the Indian eyeliner market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Rs.339.00 Rs.399.00

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COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black

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Best price
Rs.339.00 Rs.399.00