Color Diva Fruit Vineger Hair Color Black Natural Hair Dye Gel for Men Women No Ammonia No PPD Long Lasting Gentle on Scalp 500ml Black

Color Diva Fruit Vineger Hair Color Black Natural Hair Dye Gel for Men Women No Ammonia No PPD Long Lasting Gentle on Scalp 500ml Black

Color Diva Black Natural Hair Dye Gel is a revolutionary hair coloring product that is free from harsh chemicals like Ammonia and PPD. It uses natural ingredients to deliver a long-lasting and vibrant color to your hair.

Key Features:
- No Ammonia, No PPD
- Gentle on Scalp
- Long Lasting Color
- Fruit Vinegar Hair Color

This product is suitable for both men and women who want to color their hair without worrying about damaging their scalp or hair. The natural ingredients used in this hair dye gel make it safe for regular use and helps in maintaining the health of your hair.

Pros:
- No Harsh Chemicals
- Long Lasting Color
- Gentle on Scalp

Cons:
- May require multiple applications for desired color intensity

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Offers no ammonia, no PPD, and long-lasting color, aligning with current consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand with positive reputation in hair care sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair dye products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar natural hair dye products in the market.	Nielsen
Competition	10	10	Facing moderate competition from other semi-permanent hair color brands in India.	Kantar
Use-case Advantage	5	5	Suitable for both men and women, catering to a wide target audience.	GfK
Final Market Score	100	66/100 (3.30/5)	Color Diva Black Natural Hair Dye Gel 500ml is well-positioned in the Indian market due to its natural ingredients and competitive pricing.

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