Blue Heaven Primer Eye Liner Mascara Pack Of 1

Blue Heaven Primer Eye Liner Mascara Pack Of 1

This Blue Heaven Primer Eye Liner Mascara is a versatile beauty product that serves multiple purposes. It can be used as an eyeliner, primer, or mascara, giving you the flexibility to create different looks with just one product.

Key Features:
- Can be used as eyeliner, primer, or mascara
- Waterproof formula that lasts all day
- Comes in a convenient pack of 1 for easy application
- Gives a bold and dramatic look to your eyes

For whom:
This product is perfect for anyone who loves experimenting with different eye makeup looks. Whether you're a makeup beginner or a beauty enthusiast, this Blue Heaven Primer Eye Liner Mascara is a must-have in your makeup kit.

Pros:
- Versatile product that can be used in multiple ways
- Long-lasting formula that stays put all day
- Creates a bold and defined look to your eyes

Cons:
- May require multiple coats for a more intense color payoff
- Some users may find the brush applicator a bit stiff

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Combination of primer and mascara meets consumer desire for multifunctional beauty products.	Kantar
Brand Strength	20	10	Established brand reputation in the cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for innovative mascara products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	IRI
Competition	10	6	Facing moderate competition from both established and emerging mascara brands.	Statista
Use-case Advantage	5	5	Provides convenience and time-saving benefits for users looking for a quick makeup solution.	GfK
Final Market Score	100	66/100 (3.30/5)	Innovative 2-in-1 product with strong market fit and competitive positioning.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—