Bigen Powder Hair Color Black Brown N20 Pack of 6 Combo Set

Bigen Powder Hair Color Black Brown N20 Pack of 6 Combo Set

Bigen Powder Hair Color in Black Brown N20 is a convenient and easy-to-use hair coloring option for those looking to cover gray hairs or simply change their hair color. This combo set includes 6 packets of the hair color powder, allowing for multiple applications.

Key Features: - Long-lasting color - Easy to mix and apply - Covers gray hairs effectively - Contains no ammonia or peroxide - Leaves hair soft and shiny

For whom: This hair color is suitable for both men and women who want a natural-looking hair color that is easy to apply at home. It is a great option for those with sensitive scalps or those who prefer a more gentle hair coloring option.

Pros: - Provides great coverage for gray hairs - Easy to mix and apply at home - Leaves hair feeling soft and healthy - No strong chemical odor - Affordable option for regular hair coloring

Cons: - May require multiple applications for desired color intensity - Limited color options compared to other hair coloring brands - Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of shades suitable for Indian consumers.	India Retailing
Brand Strength	20	18	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for permanent hair color in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail4Growth
Competition	10	0	Intense competition from both local and international brands.	ET Retail
Use-case Advantage	5	3	Convenient pack of 6 for regular users, cost-effective.	Beauty India
Final Market Score	100	66/100 (3.30/5)	Strong brand with good fit for Indian market, facing tough competition.

Factor	Rating (out of 5)	Notes
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