BBLUNT Salon Secret High Shine Cr me Hair Colour 100g Mahogany Reddish Brown 4 56 Pack of 1

BBLUNT Salon Secret High Shine Cr me Hair Colour 100g Mahogany Reddish Brown 4 56 Pack of 1

This BBLUNT Salon Secret High Shine Crème Hair Colour in Mahogany Reddish Brown shade comes in a 100g single pack. It is a professional-grade hair colour that provides high shine and long-lasting colour to your hair. This hair colour is easy to use at home and comes with a unique shine tonic that ensures your hair looks glossy and vibrant after colouring.

Key Features: - High shine crème formula - Long-lasting colour - Comes with a shine tonic - Easy to use at home

For whom: This hair colour is suitable for anyone looking to add a glossy mahogany reddish brown shade to their hair.

Pros: - Provides high shine and long-lasting colour - Easy to use at home - Comes with a shine tonic

Cons: - May require touch-ups for maintaining colour vibrancy - Some users may find the shade not as expected

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers high shine and long-lasting color, meeting consumer expectations.	Vogue India
Brand Strength	20	15	BBLUNT is a well-established brand known for quality hair products.	Brand Equity
Category Momentum	20	10	Growing demand for permanent hair color in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair color brands.	Business Standard
Competition	10	6	Facing competition from other premium hair color brands in the market.	India Today
Use-case Advantage	5	5	Easy application process suitable for home use, convenient for consumers.	Femina
Final Market Score	100	66/100 (3.30/5)	BBLUNT Salon Secret High Shine Crème Hair Colour 100g - Mahogany Reddish Brown 4.56 - Single Pack is a competitive choice in the premium permanent hair color segment in India.

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