Yardley London English Lavender Anti Perspirant Deodorant Roll On For Women Floral 50ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yardley London Lavender Deodorant well-positioned in competitive Indian market.
Rs.150.00 Rs.225.00
Best price from Amazon.in Amazon.in

Details

Yardley London English Lavender Anti Perspirant Deodorant Roll On For Women Floral 50ml

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Lavender fragrance popular among Indian women. Euromonitor
Brand Strength 20 15 Yardley London well-known for quality and heritage. Brandwatch
Category Momentum 20 10 Deodorant category growing steadily in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products. Retail360
Competition 10 9 Facing strong competition from local and international brands. AC Nielsen
Use-case Advantage 5 2 Convenient roll-on format for on-the-go use. Kantar
Final Market Score 100 66/100 (3.30/5) Yardley London Lavender Deodorant well-positioned in competitive Indian market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Yardley London English Lavender Anti Perspirant Deodorant Roll On For Women Floral 50ml

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Best price
Rs.150.00 Rs.225.00