WOW Skin Science Ubtan Body Wash with Chickpea Flour Almond Extract Safron Turmeric Extracts Natural De Tan No Sulphate Parabens Silicones Color 250 mL

WOW Skin Science Ubtan Body Wash with Chickpea Flour Almond Extract Safron Turmeric Extracts Natural De Tan No Sulphate Parabens Silicones Color 250 mL

Key Features: WOW Skin Science Ubtan Body Wash is a gentle and natural body wash that helps in removing tan, brightening skin and improving skin texture. Enriched with ingredients like chickpea flour, almond extract, saffron, turmeric extracts, this body wash is free from sulphate, parabens, silicones and artificial colors.

For whom: This body wash is suitable for all skin types and is particularly beneficial for those looking to brighten their skin, remove tan and improve skin texture naturally.

Pros: The WOW Skin Science Ubtan Body Wash is made with natural ingredients and is free from harmful chemicals, making it safe for daily use. It has a pleasant fragrance and leaves the skin feeling clean, refreshed and nourished.

Cons: Some users may find the consistency of the body wash to be a bit runny.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in natural ingredients like chickpea flour, almond extract, saffron, and turmeric, aligning with Indian consumer preferences for herbal products.	Euromonitor
Brand Strength	20	15	WOW Skin Science is a well-recognized brand in the Indian beauty market.	Brand Equity
Category Momentum	20	10	Growing demand for natural body wash products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural body wash products in India.	Retail360
Competition	10	6	Facing competition from other established natural body wash brands in the Indian market.	Beauty Insider
Use-case Advantage	5	5	Offers natural de-tanning properties, catering to the Indian consumers' need for skin brightening solutions.	Vogue
Final Market Score	100	66/100 (3.30/5)	WOW Skin Science Ubtan Body Wash is well-positioned in the growing Indian natural body wash segment.

Factor	Rating (out of 5)	Notes
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