Silicone Bath Body Brush Exfoliating Double Side Silicone Body Back Scrubber Belt Long Back Cleaning Shower Strap for Men Women MULTI

Silicone Bath Body Brush Exfoliating Double Side Silicone Body Back Scrubber Belt Long Back Cleaning Shower Strap for Men Women MULTI

- This Silicone Bath Body Brush is a versatile and durable tool for exfoliating and cleansing your skin in the shower or bath. It features a double-sided design with soft silicone bristles on one side and massaging nubs on the other, providing a thorough and invigorating deep clean.

- The key features of this body brush include a long back scrubber belt for easy reaching and cleaning of hard-to-reach areas, a comfortable and non-slip grip handle, and a waterproof and hygienic silicone material that is easy to clean and maintain.

- This body brush is suitable for both men and women who want to effectively exfoliate and cleanse their skin, improve circulation, and promote healthier and smoother skin. It is perfect for those with sensitive skin as the gentle silicone bristles provide a soothing and non-irritating cleanse.

- Pros: The double-sided design offers versatility, the long back scrubber belt makes it easy to use on the back, the silicone material is hygienic and easy to clean. Cons: Some users may find the silicone bristles too soft for deep exfoliation, the size may be too large for those with smaller hands.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Dual-sided silicone brush with long strap meets consumer preferences	RetailToday
Brand Strength	20	15	Established brand with positive customer reviews	Amazon, Flipkart
Category Momentum	20	10	Growing demand for bath accessories in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	PriceWatch
Competition	10	8	Facing moderate competition from similar silicone bath brushes	MarketInsights
Use-case Advantage	5	3	Versatile design suitable for both men and women	ConsumerReports
Final Market Score	100	66/100 (3.30/5)	Silicone Bath Body Brush has a strong market position in the growing Indian bath accessories segment.

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