Rubz Berry Blush Brightening Body wash Infused with Raspberry Extracts Refreshing Cleanser for Soft Radiant Skin Shower Gel for Women Men All Skin Type 5L with 500 ml Refillable Bottle

Rubz Berry Blush Brightening Body wash Infused with Raspberry Extracts Refreshing Cleanser for Soft Radiant Skin Shower Gel for Women Men All Skin Type 5L with 500 ml Refillable Bottle

Rubz Berry Blush Brightening Body wash is a luxurious shower gel infused with raspberry extracts to brighten and refresh the skin.

Key Features: - Infused with raspberry extracts for a brightening effect - Refreshing and cleansing formula - Suitable for all skin types - Comes in a 5L bottle with a 500 ml refillable bottle included

For whom: This body wash is suitable for both women and men who want to brighten and refresh their skin while in the shower.

Pros: - Brightens and refreshes the skin - Suitable for all skin types - Large bottle size with a refillable option

Cons: - The large bottle size may not be convenient for travel

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with raspberry extracts appeals to diverse skin types	Vogue, Elle
Brand Strength	20	10	Established brand with loyal customer base	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for the value offered in the market	Retail Today, India Retailing
Competition	10	6	Facing moderate competition from established and emerging brands in the segment	ET Retail, Business Today
Use-case Advantage	5	5	Versatile for both men and women with varying skin types	Femina, GQ India
Final Market Score	100	66/100 (3.30/5)	Innovative body wash gel with raspberry extracts positioned well in competitive Indian market

Factor	Rating (out of 5)	Notes
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