Nivea Unisex Pearl Beauty Anti Perspirant Fresh Scent Spray 150 Ml Pack Of 1 Ad

Nivea Unisex Pearl Beauty Anti Perspirant Fresh Scent Spray 150 Ml Pack Of 1 Ad

About Product: Nivea Unisex Pearl Beauty Anti Perspirant Fresh Scent Spray is a long-lasting deodorant that provides 48-hour protection against sweat and odor. The gentle formula contains pearl extracts to keep your underarms smooth and beautiful.

Key Features: - 48-hour protection against sweat and odor - Contains pearl extracts for smooth underarms - Fresh scent - Unisex product suitable for both men and women - Dermatologically tested and gentle on the skin

For whom: This deodorant spray is suitable for anyone looking for long-lasting protection against sweat and odor while also keeping their underarms smooth and beautiful. It is a unisex product that can be used by both men and women.

Pros: - Long-lasting protection - Contains pearl extracts for smooth underarms - Fresh scent - Dermatologically tested

Cons: - Some users may not enjoy the fresh scent - May leave white marks on dark clothing

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with Indian consumer preferences.	GfK
Brand Strength	20	18	Nivea is a well-established brand in India.	Brandwatch
Category Momentum	20	15	Deodorant market growing rapidly in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Euromonitor
Competition	10	8	Facing strong competition from local and global brands.	Kantar
Use-case Advantage	5	5	Offers long-lasting freshness for Indian climate.	AC Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive Nivea's deodorant success in India.

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