MARIO BADESCU SKIN CARE Botanical Body Wash Moisturizing Clarifying And Gentle Exfoliating Body Wash For Brighter Body Soap With Glycolic Acid Fruit Enzymes For Unisex Men Womens Size 236Ml

MARIO BADESCU SKIN CARE Botanical Body Wash Moisturizing Clarifying And Gentle Exfoliating Body Wash For Brighter Body Soap With Glycolic Acid Fruit Enzymes For Unisex Men Womens Size 236Ml

The Mario Badescu Botanical Body Wash is a moisturizing, clarifying, and gentle exfoliating body wash that helps brighten the skin. Formulated with glycolic acid and fruit enzymes, this body wash helps to gently exfoliate dead skin cells, leaving the skin feeling refreshed and renewed.

Key Features: - Moisturizing formula - Clarifying properties - Gentle exfoliation with glycolic acid and fruit enzymes - Helps brighten the skin - Suitable for both men and women

For whom: This body wash is suitable for anyone looking to revitalize their skin and achieve a brighter complexion. It is suitable for all skin types and can be used by both men and women.

Pros: - Gentle exfoliation - Moisturizing properties - Brightens the skin - Suitable for all skin types

Cons: - Some may find the scent too strong - May not be suitable for sensitive skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers moisturizing, clarifying, and exfoliating properties, aligning with current consumer preferences in India.	Euromonitor
Brand Strength	20	18	Mario Badescu is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar premium body wash gels in the Indian market.	Retail360
Competition	10	5	Facing moderate competition from other established premium body wash gel brands in India.	GfK
Use-case Advantage	5	3	Suitable for both men and women, catering to a wider audience in India.	Kantar
Final Market Score	100	76/100 (3.80/5)	Mario Badescu Botanical Body Wash is well-positioned in the growing Indian premium body wash gel segment.

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