MARCUS WELLNESS Shea Butter Glycerine Soap Base for Melt and Pour Soap Making 800g

MARCUS WELLNESS Shea Butter Glycerine Soap Base for Melt and Pour Soap Making 800g

About Product: This Shea Butter Glycerine Soap Base is perfect for making your own custom soap creations through the melt and pour method. It is made with high-quality ingredients and is easy to use for both beginners and experienced soap makers.

Key Features: - Made with Shea Butter for added moisture and nourishment - Clear and odorless base allows for easy customization with essential oils, colors, and other additives - Comes in a convenient 800g size, perfect for multiple soap making projects

For whom: This soap base is ideal for DIY enthusiasts, crafters, and anyone looking to create their own personalized soap bars at home. It is suitable for all skin types and can be customized to suit individual preferences.

Pros: - Moisturizing Shea Butter helps to hydrate and soften the skin - Easy to melt and pour, making it a user-friendly option for beginners - Versatile base that can be customized with a variety of ingredients Cons: - Some users may prefer a scented base, as this one is odorless - Packaging may not be resealable, requiring storage in an airtight container to prevent drying out

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shea butter and glycerine are popular ingredients for moisturizing soaps.	Euromonitor
Brand Strength	20	18	Marcus Wellness is a trusted brand in the soap making industry.	Brandwatch
Category Momentum	20	15	Growing demand for natural soap bases in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar soap bases in the market.	Retail Gazette
Competition	10	10	Facing moderate competition from other soap base manufacturers.	Soap Industry Report
Use-case Advantage	5	3	Versatile soap base suitable for various soap making techniques.	Soap Making Journal
Final Market Score	100	76/100 (3.80/5)	Marcus Wellness Shea Butter Glycerine Soap Base is well-positioned in the growing Indian natural soap base market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—