Himalaya Herbals Intensive Body Lotion Cocoa Butter 400ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Himalaya Herbals Intensive Body Lotion Cocoa Butter 400ml is well-positioned in the competitive Indian body lotion market.
Rs.299.00 Rs.399.00
Best price from Amazon.in Amazon.in

Details

Himalaya Herbals Intensive Body Lotion Cocoa Butter 400ml

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The cocoa butter formulation meets the demand for moisturizing body lotions in India. Euromonitor
Brand Strength 20 18 Himalaya Herbals is a trusted brand with a strong presence in India. Brand Equity
Category Momentum 20 15 Body lotions are a fast-growing segment in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar cocoa butter body lotions in the market. Retail360
Competition 10 0 Intense competition in the body lotion segment requires continuous innovation and marketing efforts. MarketWatch
Use-case Advantage 5 3 Offers long-lasting hydration suitable for dry skin, a common need in India. BeautyInsider
Final Market Score 100 66/100 (3.30/5) Himalaya Herbals Intensive Body Lotion Cocoa Butter 400ml is well-positioned in the competitive Indian body lotion market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Himalaya Herbals Intensive Body Lotion Cocoa Butter 400ml

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Best price
Rs.299.00 Rs.399.00