Bath and Body Works Gingham Gorgeous Body Wash 295 ml 10 fl oz Body Wash Floral Fragrance For Women

Bath and Body Works Gingham Gorgeous Body Wash 295 ml 10 fl oz Body Wash Floral Fragrance For Women

This Bath and Body Works Gingham Gorgeous Body Wash is a luxurious and invigorating body cleanser that leaves your skin feeling refreshed and rejuvenated. Its floral fragrance will envelop you in a delightful scent that is perfect for a pampering shower or bath.

Key Features:
- Contains 10 fl oz (295 ml) of body wash
- Floral fragrance that lingers on the skin
- Cleanses and moisturizes the skin

For Whom:
This body wash is perfect for women who enjoy indulging in a luxurious shower experience. The floral fragrance adds a touch of elegance to your daily routine, leaving you feeling refreshed and ready to take on the day.

Pros: - Luxurious floral fragrance - Leaves skin feeling refreshed and rejuvenated - Moisturizes the skin

Cons: - Fragrance may be too strong for some individuals - May not be suitable for those with sensitive skin - Slightly pricier than other body wash options

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Well-matched fragrance and formulation for Indian preferences.	Euromonitor
Brand Strength	20	18	Strong brand recognition and loyalty among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar premium body wash gels.	Retail360
Competition	10	0	Intense competition from local and international body wash gel brands.	Business Today
Use-case Advantage	5	3	Offers unique skin benefits catering to Indian climate conditions.	Vogue
Final Market Score	100	66/100 (3.30/5)	Strong brand with well-matched features, facing competitive pricing and market demand.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—