Aroma Magic Lavender Oil 20 ml

Aroma Magic Lavender Oil 20 ml

Aroma Magic Lavender Essential Oil is a pure and natural essential oil extracted from lavender flowers. This oil is known for its calming and relaxing properties, making it a popular choice for aromatherapy and skincare.

Key Features: - 100% pure and natural lavender essential oil - Calming and relaxing aroma - Can be used in aromatherapy, skincare, and for a calming bath experience - Comes in a 20 ml bottle with a convenient dropper for easy use

For whom: This lavender essential oil is suitable for anyone looking for a natural way to relax and unwind. It is also great for those interested in incorporating aromatherapy into their daily routine.

Pros: - Calming and relaxing aroma - Versatile uses for aromatherapy, skincare, and more - Pure and natural product

Cons: - Some may find the aroma too strong - 20 ml bottle may run out quickly for frequent users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Lavender essential oil is a popular choice for body oils due to its calming properties.	Euromonitor
Brand Strength	20	18	Aroma Magic is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for natural body oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from other established essential oil brands in the market.	MarketWatch
Use-case Advantage	5	5	Versatile oil suitable for aromatherapy, massage, and skincare routines.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position Aroma Magic Lavender Essential Oil well in the growing Indian body oils market.

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