Aroma Magic Almond Moisturising Lotion SPF 15 for 24H nourishment Moisturizes revives skin lotus leaf extracts jojoba oils geranium rose essential oils Daily Use for Dry Skin 200ml

Aroma Magic Almond Moisturising Lotion SPF 15 for 24H nourishment Moisturizes revives skin lotus leaf extracts jojoba oils geranium rose essential oils Daily Use for Dry Skin 200ml

This moisturising lotion by Aroma Magic is specially formulated with almond oil to provide 24-hour nourishment for dry skin. Enriched with SPF 15, it also helps protect your skin from the harmful effects of the sun.

Key Features:
- Contains almond oil for deep nourishment
- SPF 15 for sun protection
- Suitable for dry skin
- Lightweight and non-greasy formula
For whom:
This moisturising lotion is suitable for individuals with dry skin looking for a product that provides long-lasting hydration and sun protection.

Pros:
- Deeply nourishes and hydrates the skin
- Protects from sun damage with SPF 15
- Lightweight formula that absorbs quickly
Cons:
- May not provide enough moisture for extremely dry skin
- Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	SPF 15 and 24H nourishment align well with Indian consumers' needs.	Euromonitor
Brand Strength	20	18	Aroma Magic is a well-known brand in India for skincare products.	Brandwatch
Category Momentum	20	15	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	0	Intense competition in the body lotion segment in India.	AC Nielsen
Use-case Advantage	5	3	Addresses the specific needs of individuals with dry skin in India.	GfK
Final Market Score	100	66/100 (3.30/5)	Aroma Magic Almond Moisturising Lotion with SPF 15 is well-positioned in the competitive Indian body lotion market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—