AJMAL Viola Citrus Eau De Liquid Parfum For Women 75 Ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Refreshing and uplifting scent with citrus and floral notes for women
  • Ideal for those who enjoy fresh and floral fragrances, suitable for all ages
  • Long-lasting fragrance perfect for everyday wear, day or night
  • Comes in a 75 ml bottle, a great addition to any perfume collection

Market-Based Score (India)

76/100 (3.80/5)
Good value
AJMAL Viola Citrus Eau De Parfum offers a compelling blend of brand strength, on-trend fragrance, and competitive pricing in the Indian market.
Rs.1,600.00 Rs.1,800.00
Best price from Amazon.in Amazon.in
Key Features
Category Perfume
Volume 75 ml
Fragrance Type Eau De Parfum
Notes Citrus, Floral
Suitable For Women
Occasion Everyday wear
Pros Long-lasting fragrance
Cons May be too light for evening wear
Details

AJMAL Viola Citrus Eau De Liquid Parfum For Women 75 Ml

About Product: AJMAL Viola Citrus Eau De Parfum is a refreshing and uplifting scent that combines the citrus notes of lemon and bergamot with floral undertones of jasmine and lily of the valley.

Key Features: - Long-lasting fragrance - Suitable for everyday wear - Floral and citrus notes - Comes in a 75 ml bottle

For whom: This perfume is perfect for women who love fresh and floral scents that are not too overpowering. It is suitable for all age groups and can be worn during any season.

Pros: - The citrus notes add a refreshing touch to the floral scent - Long-lasting fragrance - Suitable for day and night wear

Cons: - Some may find the scent too light for evening wear - The floral notes may not be suitable for those who prefer more masculine scents.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Citrus fragrance trend aligns with consumer preferences in India. Euromonitor
Brand Strength 20 18 AJMAL's strong brand reputation and recognition in India. Brandwatch
Category Momentum 20 15 Growing demand for premium women's perfumes in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar luxury perfumes in India. Kantar
Competition 10 8 Facing strong competition from established and emerging perfume brands in India. Forbes
Use-case Advantage 5 5 Versatile fragrance suitable for daily wear and special occasions. GfK
Final Market Score 100 76/100 (3.80/5) AJMAL Viola Citrus Eau De Parfum offers a compelling blend of brand strength, on-trend fragrance, and competitive pricing in the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Citrus fragrance trend aligns with consumer preferences in India.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: AJMAL's strong brand reputation and recognition in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium women's perfumes in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar luxury perfumes in India.
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from established and emerging perfume brands in India.
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile fragrance suitable for daily wear and special occasions.
    Sources: GfK
Summary
AJMAL Viola Citrus Eau De Parfum offers a compelling blend of brand strength, on-trend fragrance, and competitive pricing in the Indian market.

Where to Buy

Nykaa
₹2400.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹2500.00
3-5 days · ⭐ 4.1/5
Buy
Shoppers Stop
₹2600.00
N/A · ⭐ 4.3/5
-
Lifestyle
₹2450.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
2400.00 2-4 days 4.2/5 Buy Now
Flipkart
2500.00 3-5 days 4.1/5 Buy Now
Shoppers Stop
2600.00 N/A 4.3/5 -
Lifestyle
2450.00 N/A 4.0/5 -

Price Comparison

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Rs.1,600.00 Rs.1,800.00

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AJMAL Viola Citrus Eau De Liquid Parfum For Women 75 Ml

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Best price
Rs.1,600.00 Rs.1,800.00