FREATECH Dual sided Bath Shower Brush Back Scrubber 17 3 Inch Long Handle Exfoliating Body Brush with Stiff Natural Bristles and Soft Nylon Bristles for Wet or Dry Brushing Wash Your Body Easily

FREATECH Dual sided Bath Shower Brush Back Scrubber 17 3 Inch Long Handle Exfoliating Body Brush with Stiff Natural Bristles and Soft Nylon Bristles for Wet or Dry Brushing Wash Your Body Easily

The FREATECH Dual sided Bath Shower Brush Back Scrubber is a versatile tool designed to help cleanse and exfoliate your skin effectively. With a 17.3 inch long handle, it allows you to easily reach all areas of your body, including your back and feet.

One side of the brush features stiff natural bristles, perfect for exfoliating and removing dead skin cells. The other side has soft nylon bristles, ideal for gentle cleansing and massaging. This dual-sided design allows you to customize your shower experience based on your skin's needs.

This back scrubber is suitable for anyone looking to improve their skin's texture and overall health. Whether you have dry or sensitive skin, this brush can help to deeply cleanse and exfoliate, leaving your skin feeling smooth and rejuvenated.

Pros: - Dual-sided design for customizable exfoliation and cleansing - Long handle for easy reach - Stiff natural bristles for effective exfoliation - Soft nylon bristles for gentle cleansing and massaging

Cons: - Some users may find the stiff bristles too rough for sensitive skin - The long handle may be too bulky for some users to maneuver easily

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Combination of stiff natural and soft nylon bristles caters to diverse skin needs.	Consumer Reports
Brand Strength	20	10	Established brand with good reputation in personal care.	Brandwatch
Category Momentum	20	15	Growing demand for bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar dual-sided bath brushes.	Euromonitor
Competition	10	8	Facing moderate competition from other established bath brush brands.	Statista
Use-case Advantage	5	5	Long handle design enables easy back scrubbing for all users.	GFK
Final Market Score	100	66/100 (3.30/5)	Dual-sided bath brush with varied bristles offering competitive advantage in growing Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—