Yardley London English Rose Luxury Soap 100 G Pack of 3

Yardley London English Rose Luxury Soap 100 G Pack of 3

Yardley London English Rose Luxury Soap is a premium quality soap that is enriched with natural ingredients and a delicate rose fragrance. Each pack contains 3 bars of soap, each weighing 100g.

Key Features:
- Enriched with natural ingredients
- Delicate rose fragrance
- Moisturizing and nourishing
- Leaves skin feeling soft and refreshed

For whom:
This luxury soap is suitable for individuals who appreciate a high-quality soap with a luxurious fragrance. It is ideal for those who want to indulge in a pampering bath experience.

Pros:
- Beautiful rose fragrance
- Leaves skin feeling soft and hydrated
- Gentle on the skin
- Pack of 3 allows for continued use

Cons:
- May not be suitable for those with sensitive skin or allergies to fragrance
- Some may find the fragrance too strong.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The English Rose fragrance and luxury packaging cater well to Indian consumer preferences.	Euromonitor, GfK
Brand Strength	20	18	Yardley London is a well-known and trusted brand in the Indian market.	Brandwatch, Mintel
Category Momentum	20	15	Solid soap bars are a staple in Indian households with consistent demand.	Nielsen, Kantar
Price Positioning	20	10	Competitively priced for a pack of 3 luxury soap bars in the Indian market.	Retail360, IRI
Competition	10	0	Facing strong competition from local and international luxury soap brands.	MarketLine, Statista
Use-case Advantage	5	3	Offers a luxurious bathing experience with a classic floral scent.	Spire Research, GlobalData
Final Market Score	100	66/100 (3.30/5)	Yardley London English Rose Luxury Soap 100 G Pack of 3 holds a strong position in the Indian solid soap bars market.

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