SEA SOUL 4 in 1 Foaming Butter Bath Body Wash 150 g Infused with Cocoa Shea Murumuru Kokum For Deep Skin Cleansing Nourishment Moisturizing

SEA SOUL 4 in 1 Foaming Butter Bath Body Wash 150 g Infused with Cocoa Shea Murumuru Kokum For Deep Skin Cleansing Nourishment Moisturizing

Key Features:
- 4 in 1 formula combining foaming, butter bath, body wash, and nourishing properties
- Infused with a blend of Cocoa, Shea, Murumuru, and Kokum for deep cleansing and moisturization
- Leaves skin feeling soft, smooth, and rejuvenated
For whom:
Ideal for those looking for a luxurious bath experience that cleanses, nourishes, and moisturizes the skin in one step.
Pros:
- Rich and creamy lather for a luxurious bath experience
- Deeply nourishing ingredients leave skin feeling soft and hydrated
- Convenient 4 in 1 formula saves time and space in your shower
Cons:
- May not be suitable for those with sensitive skin or allergies to specific ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative 4-in-1 formula with premium ingredients aligns with current market trends.	Euromonitor
Brand Strength	20	18	Strong brand reputation and customer loyalty in the body care segment.	Brand Equity
Category Momentum	20	15	Growing demand for premium body butter products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end body butter products in the market.	Retail360
Competition	10	8	Facing moderate competition from established and emerging body butter brands in India.	MarketWatch
Use-case Advantage	5	5	Addresses the need for deep skin cleansing, nourishment, and moisturizing in a single product.	Beauty Insights
Final Market Score	100	76/100 (3.80/5)	Well-positioned premium body butter with strong brand and feature fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—